General Information | Grading | Class blog | Week-by-week | Useful links | Viking Code
Note: This webpage will change; please refer to it frequently. Do not merely print it out the first week of class.
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This course will make you a more effective communicator and a stronger writer. The focus is on story crafting and journalistic writing, skill sets that are highly sought after in industry, including the professional fields of journalism, content development, public relations, marketing, institutional communication, and philanthropy and fundraising.
The design of this course reflects my own experience as a storyteller, mostly in print and digital. I have been a writer, reporter, photographer and editor. Before earning a doctorate and getting into full-time teaching, I was an editor and reporter covering Internet-related businesses and technologies.
Several values or attributes will guide our explorations, including:
· Precision. If the information is not truthful and accurate, it's a disservice to your audience. Our job is to ensure the accuracy of everything we write and create.
· Imagination and Curiosity. Great storytelling requires creativity and flexible thinking.
· Convergence. The walls have come down within and between media. We need to be able to operate in multiple domains, and to think for a mobile, geomapped, personalized media experience. We need to think of our stories across several media, and to take advantage of each of those media.
· Critical thinking. In communication as in life, you will find that not every question has a clear, unambiguous answer, if it has an answer at all. Expect to be challenged to think on your feet, to analyze ambiguous information, to find answers on your own, and to evaluate the credibility and utility of various sources of information.
· Industry. The first rule of good reporting and information gathering: Get out of your chair . Hit the streets. Talk to people. Get the documents. The story will not come to you.
In this course, it is critical that we communicate well. If there is anything you do not understand, please ask. Do not be shy; do not wait, hoping it will all become clear; do not assume that you are the only one who does not get the material. There are no dumb questions. OK, there are, but better to ask anyway. This is your education, and it isn't delivered, it is sought after.
"Eloquence is an art of saying things in such a way that those to whom we speak may listen to them without pain and with pleasure; that they feel themselves interested, so that self-love leads them more willingly to reflection upon it." --Blaise Pascal, 1657
COM 250 Course Description: Students will learn non-fiction storytelling and story crafting primarily for digital media, from generating ideas and identifying the best media format(s) for delivery to producing the story or story package and publishing the content. Primacy is placed on the value of narrative and, therefore, on the skill sets of information gathering and interviewing, writing, and editing. Special attention is paid to ways of achieving a smart balance of graphical content, multimedia, and hypertextual, interactive elements.
Course Purpose & Objectives: To introduce students to the fundamentals of story crafting, including reporting, interviewing, source development, journalistic writing, basic news and story judgment, and digital publishing. To increase students’ knowledge of local, national and international news and events. To equip and cross-train students across media.
Atlanta Journal-Constitution | The New York Times | The Guardian | Mashable
Week-by-week
Caution: This
calendar will change, and it will change often, so please refer to
it frequently.
You should not merely print it out the first week of class.
Calendar |
Topics
& Assignments |
Readings/Notes |
Week 1: Aug. 26 |
Introductions, syllabus, key course concepts What is or makes "news"? What is storycrafting? What is AP Style? What do those symbols mean? Partnering with AI | Collaborating to revise the textbook The COM 250-COM 303 connection | Your portfolios Interviewing a classmate AI tools: Microsoft's Copilot | chatGPT New York Times Activation for Berry College Access |
Read: WEDM Ch. 1
Start up: Register for New York Times access |
Week 2: Sept. 2 |
Writer's Workshop (guidelines | report to turn in | reading on how to give feedback)
The five Ws | Audience | Reporter's two best questions Getting started with AP Style | AP Style Powerpoint intro No class Monday: Labor Day |
Read:
Fanfare for the Comma Man; Semicolons: A Love Story; Talking (Exclamation) Points
Due Wednesday: 750-word writing sample (Here's a great example of how to do this, from the New York Times).
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Week 3: Sept. 9 |
Continuing our Writer's Workshop Beats (or realms or bureaus) Ledes (or leads) and the inverted pyramid Basics of reporting and information gathering | Hotel Robbery Story as a model Stylin' Quotes and attribution, paraphrasing Current events quiz II |
Due Wednesday: Submit writer's workshop partner reviews and completed report
Read for Wednesday (and to help you with your workshop): WEDM Chapter 2 Due Friday: Completed AP Style quiz no. 2 available on Canvas; submit hard copy |
Week 4: Sept. 16 |
Ideation: Developing story ideas, angles and identifying sources Mastering AP Style | Copyediting marks The Berry hierarchy and title sensitivity |
Due Monday: 350-word news story on mall kidnapping; printed (hard) copy only
Due Wednesday: 3 story ideas per instructions on Canvas Due Friday: Revised writing sample based on feedback received from workshop partner, submit on Canvas; AP Style quizzes (hard copy) |
Week 5: Sept. 23 |
Working with quotes and attribution | PowerPoint primer Chapter 3: Layering: Headlines, subheads, linking, pull quotes, photos (and cutlines) | A model for us More current events, AP Style, grammar, punctuation |
Monday: Reading quiz on Ch. 3 of WEDM
Due Friday: AP Style quiz 4 (hard copy); Questions for your first interview (see instrux on Canvas); bring .docx files of your essay (final version) and your interview questions, for using in conjunction with AI |
Week 6: Sept. 30 |
Puzzler: North Broad 'Foundations of Faith' More on sourcing, interviewing, quoting, attributing >>Reporting Basics: Interviewing reading Sidebars, follows, brites No Class Friday: HAPPY MOUNTAIN DAY! |
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Week 7: Oct. 7 |
Monday: Workshopping & Troubleshooting: Helping each other with our stories, tying a bow on WEDM Ch. 6 Wednesday: Special guest Chris Marr, reporter and editor with Bloomberg Law Friday: Style, Current Events, Thinking about our second content pieces |
Due Monday: Posted to Canvas, your notes from your first interview with a source for your story; possible Ch. 6 reading quiz Due Wednesday: Posted to Canvas, three good, juicy questions for Mr. Marr Due Friday: Proof of additional interviews; minimum 3 in the bag |
Week 8: Oct. 14 |
Budget meeting: Story check-ins (5 sources in the bag?) Using source documents
No class Monday: FALL BREAK
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Due Wednesday: Chapter 8 reading quiz (Multimodal Storytelling)
Due Friday: Proof of additional interviews; minimum 2 additional in the bag |
Week 9: Oct. 21 |
Press release before and after Chapter 8 (reading quiz Monday): Multimodal Storytelling Story transitions, narrative arcs, feature stories Friday: LAB time for story development, primary and secondary pieces | |
Week 10: Oct.28 |
Chapter 7 Responsible Advocacy (reading quiz almost definite) Creating bulleted lists for readability/scannability Blogging Writing scripts for broadcast Covering elections (both from the Reporters Committee for a Free Press): For Friday (lab), bring digital file of your smooth draft |
Due Wednesday: Smooth drafts of 1/2 of the reporting projects Due Friday: Smooth drafts of the other 1/2 of the reporting projects |
Week 11: Nov. 4 |
Content development: Our reporting projects, second content pieces, broadcast scripts, program rundown Sample TV news script (.docx download) Wednesday: Special guest Margaret Baker, filmmaker, content developer Budget meeting (checkins) Working with numbers |
Due Friday: Final versions of the reporting projects |
Week 12: Nov. 11 |
TV broadcast scripwriting using our print stories Working with numbers, part II Budget meeting (checkins, including second content pieces) Wednesday: Special guest, Steven Hames, Viking Fusion, to help us figure out just what we've gotten ourselves into |
Due Friday: Second piece f the reporting projects |
Week 13: Nov. 18 |
Producing our TV news show:
Friday: Runthrough of the broadcast |
Due Wednesday: Scripts for the broadcast, including news stories and anchor scripts Also due: Rundown (BC), overall block schedule (CG), finished news packages Due Friday: For our runthrough, tech crew to already have met with Fusion to train up on their position; Camera crew to have trained up on the equipment; Carter on switcher; Mitchell on cues; Tanner on ED role |
Week 14: Nov. 25 |
Live recording of the show; handover to COM 303 NO CLASS Wednesday or Friday: Thanksgiving |
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Week 15: Dec. 2 |
Leveraging social to grow audience Wednesday: Measuring impact: Analytics with special guest, Sarah O'Carroll, Morehead-Cain, UNC Chapel Hill
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FINAL EXAM: TBA |
kkk Keep your eye on the prize! |
Extra! Extra! | Frozen bigger than "Lion King"? CPI calculator | Words Commonly Confused | Read:| interactive press release |
Bullet in the Brain; Paul Muldoon's Symposium; Joan Acocella's Blocked |
Reading assignments are identified in the week-by-week schedule.
What you will need (required)
- Writing & Editing for Digital Media, 5th edition, by Brian Carroll
- Associated Press Stylebook, most recent edition (57th edition)
- Subscription to a credible source of news
What you may want (not required, but recommended)
• William E. Blundell, Feature Writing
• George T. Arnold, Media Writer’s Handbook: A Guide to Common Writing and Editing Problems
• Tim Harrower, Inside Reporting
• Lauren Kessler and Duncan McDonald, When Words Collide: A Journalist’s Guide to Grammar and Style
• Bill Kovach and Tom Rosenstiel, The Elements of Journalism
• Andrea Lunsford, The Everyday Writer
• William Strunk, Jr., and E.B. White, The Elements of Style
• Lynne Trusse, Eats, Shoots & Leaves
Stuff you need to know
Professor: Dr. Brian Carroll
Office: Laughlin Hall 100
Office phone: 368.6944
E-mail: bc@berry.edu
Home page: cubanxgiants.berry.edu
Blog: wanderingRocks.wordpress.com
Office hours: MWF noon-2pm, Tuesdays 10am-2pm, by appointment, or just drop by
Class format
This course is hands-on. In the classroom and in the lab we will attempt to simulate a newsroom environment. Students will gather information, check facts, develop sources, use news judgment and write on deadline. We will have lots of small assignments, such as quizzes, in-class exercises and activities, and practice with elements of story development and publishing. In terms of content, we will generally follow the organization of the textbook, Writing & Editing for Digital Media, 6th edition.
Policies
Attendance: Be on time, just as you would for a job, surgery, or even a haircut. Everyone gets one unexcused absence or late arrival, maybe two, with no questions asked. Stuff happens. After that, unexcused and/or unexplained absences and/or lateness will result in point deductions from the "professionalism and participation" portion of your grade -- one point for each unexcused absence and/or late arrival. And late is late – one minute or ten minutes. It’s binary. What is excused is at the instructor's discretion, so you are best served discussing situations and extraordinary circumstances prior to class whenever possible. Medical attention typically is excused. Weddings, family reunions, vacations, job interviews, grad school visits, Winshape retreats, your roommate’s birthday? These are NOT typically excused. Save your free passes for these non-academic excursions.
Late submissions (deadlines): Submit assigned work on time, printed out for grading, and submit this work in person. Do not email the professor your work; your professor does not offer a printing service. Similarly, posting your assignment somewhere in Canvas will not “count” as making deadline. Late work, including any work submitted any other way than that which is authorized, will be penalized one letter grade per class session. Work submitted a week or more after deadline will not be eligible for points. In-class quizzes cannot be made up, regardless of the reason it was missed. The instructor is very reasonable when consulted PRIOR TO deadlines. Finally, please appreciate that deadlines are also for instructors, so that we can move on, as well. In short, deadlines are real, they are our friends, and they will be enforced.
Email etiquette: Related to the above, when emailing your instructor, please keep in mind that he is a person, not a vending machine for information, grades, etc. Begin each and every email with an address and a greeting, something like, “Dear Dr. Carroll. I hope this finds you well.” It’s courteous, and it doesn’t take much time to write. It’s also polite to thank someone for whatever was provided in response to your request. Speaking of email, it is the authorized communication channel for faculty and students at Berry, so you are responsible for checking your email and promptly responding to your instructors as needed.
Distractions: The instructor needs your attention and your respect, as do your peers seated near or around you. Your instructor is easily distracted, so he needs your help. Practically, this means:
Decorum: Related to the distractions described above, please remember that the classroom is the professor’s workspace and our shared learning space. It’s not your living room or den, in other words. You cannot, therefore, disappear with your phone into the restroom for 20 minutes whenever you might like. Getting up, leaving, using the door, returning, occasionally tripping over someone’s backpack and/or spilling their beverage – all of this distracts and interrupts. So, go the bathroom BEFORE you come to class. If nature calls – and I mean SCREAMS – ask for permission to (briefly) exit the classroom. Leave your phone behind. Students are permitted one or two “emergencies” during the semester, but deductions will be made from your professionalism and participation grade for chronic bathroom escapes or their equivalents.
Academic integrity: Because academic integrity is the foundation of college life at Berry, academic dishonesty will have consequences. You are invited to consult the College Catalog for an articulation of the College’s policies with respect to academic integrity. Specific to this course, academic dishonesty includes but is not limited to: unauthorized collaboration, fabrication, submitting the same work in multiple courses, hiring a ghostwriter, asking an AI generator to write something for you that you later submit, failing to cite sources for your research (and, therefore, submitting others’ work as your own), consulting non-authorized sources or texts during an exam period, and aiding and abetting academic dishonesty by another student. Violations will be reported. Students who are sanctioned for violating the academic integrity policy forfeit the right to withdraw from the class with a grade of “W.” Attached to this syllabus is the pledge of academic integrity you will be asked to sign for most major assignments.
Class recording (Zoom): Per Berry policy, students are required to attend class in-person. Classes will not be available for remote learning, at least not regularly or without advance warning and authorization. Any recordings will only be available to students registered for this class and cannot be re-transmitted, distributed, or otherwise shared without the expressed, written consent of the instructor, who owns the copyright to the intellectual property contained in or by the recording.
Assignment rules
While working in class, these parameters apply:
• Quizzes: What resources students may use will vary. Before each quiz, I will tell the class whether the quiz is open book. Students will be free to use the Associated Press stylebook in most cases.
• In-class/in-lab assignments: Unless otherwise instructed, you can and should use reliable references, including stylebooks, dictionaries and online sources. Be careful with information found on the Web, however.
• Collaboration: I support collaboration, but any graded work must be the student’s own. In some cases, I will encourage feedback sought from one another. For other assignments, I may require solitary work. Generally, students should operate under the assumption that they are accountable for their own work. When in doubt, ask.
Deadlines
When an in-class/in-lab assignment is due, it is due. This reflects the reality of many communication professions and work environments. Late in-class assignments will not be accepted. Turn in whatever has been done by deadline. For out-of-class assignments, late work can be submitted but it will be penalized. The grace period extends to two class meeting dates past the due date.
Format for all assignments: Double line space, 12-point Times New Roman, 1-inch margins for all work. The instructor has a lot of grading; uniformity helps ease the pain. Do not submit hand-written work.
Writing Center: For any assignment at any time in the semester, feel free to drop by Berry’s Writing Center for help. Their mentors might not know journalistic writing, but they can help you with grammar, syntax, orthography and the like. And it’s not a “you have a problem” thing; it’s just smart to get good, free help with our teaching and learning.
How your grade will be computed:
30% | daily assignments and quizzes |
20% | reporting project |
20% | story project |
20% | multimedia project |
10% | professionalism |
100% | total |
To determine your final grade, add up your point totals, apply the appropriate percentages, then refer to this chart:
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Definitions of the grades can be found in the Berry College Bulletin. “A” students will demonstrate an outstanding mastery of course material and will perform that required for credit in the course and far above that usually seen in the course. The “A” grade should be awarded sparingly and should identify student performance that is relatively unusual in the course. |
Strunk and White 's The Elements of Style
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